Baz Luhrmann’s Australia On Set Publicity
Australia starring Hugh Jackman and Nicole Kidman
Tsuki’s Edweana Wenkart managed on set (unit) publicity for Baz Luhrmann’s cinematic epic Australia, starring Nicole Kidman and Hugh Jackman, and introducing Brandon Walters.
Wenkart spent three months managing PR, whilst travelling with the film across some of Australia’s most breathtaking locations including Kununurra, Bowen and Darwin.
Working with the Producers, Director, key cast and crew, Wenkart was responsible for fulfilling the PR aims of the studio Twentieth Century Fox, representing the movie to all external parties and producing marketing collateral for use at time of release. Wenkart also took on the role of sponsorship, procuring cash and in kind partners for the film with companies including Balance Water and Telstra.
Day to day duties included managing media relations, implementing press tours for the likes of The Hollywood Foreign Press, coordinating photo shoots with world renowned photographers such as Mary Ellen Mark and Douglas Kirkland, set visits with charity and public relations with town Mayors and federal politicians.
Wenkart facilitated the production of marketing materials for use at time of release including interviews for the EPK (electronic press kit), film stills and press notes.
Wenkart previously worked with Baz Luhrmann on Moulin Rouge.